Brunette lash strip named It Girl by Aera Lashes styled for summer with soft, natural curl — perfect for a no-makeup makeup look and sunkissed glow

Why It Girl Is the Perfect Subtle Lash for Your Sun-Kissed Summer

☀️ Why It Girl Is the Perfect Subtle Lash for Your Sun-Kissed Summer

Summer is here — and that means dewy skin, bronzed cheeks, and effortless beauty vibes. But just because you’re going light on makeup doesn’t mean you want to skip the lashes. That’s where It Girl by Aera Lashes comes in — the brunette lash that defines your eyes without overpowering your sun-kissed glow.

✨ Meet It Girl: The Lash for No-Makeup Makeup

Crafted with soft brunette fibers and a delicate 13mm doll-eye shape, It Girl is made for the clean-girl aesthetic. Whether you're headed to a beach day, brunch with friends, or just living your best “glowy skin, messy bun” life — these customizable strip lashes blend beautifully with your natural lashes for that barely-there look.

✔️ Wispy
✔️ Brunette-colored lash fibers (not harsh black!)
✔️ Soft doll-eye shape
✔️ Easy to cut + map to fit your eye
✔️ Lightweight and summer-ready


💁♀️ For the Girls Who Want Subtle Glam, Not Drama

Let’s be honest: not every summer day calls for a full glam moment. It Girl is for:

  • ✿ The girl who wears lip balm, not lipstick

  • ✿ The iced matcha kind of mornings

  • ✿ “No, I didn’t just get lash extensions” energy

  • ✿ The girl whose tan is glowing and lashes are fluttering


☀️ Why It’s a Summer Must-Have

🌿 Lightweight and breezy — perfect for the heat
🕶️ Doesn’t overpower minimal summer makeup
📸 Looks amazing in natural light and selfies
👜 Throw in your weekend bag for weddings, trips, or beach days


👀 Pro Tip: Pair with Aera’s 10-Day Lash Glue

Want your It Girl lashes to stay on through pool days, patio drinks, and everything in between? Pair with our viral 10-day DIY lash glue for all-day hold and multi-day wear — no appointments, no fuss.


💌 Final Thoughts: Every Summer Look Needs an It Girl

Whether you're a mom on-the-go, a minimalist beauty lover, or just someone who appreciates a lash that looks like your own (but better), It Girl is your summer BFF.

✨ Clean. Soft. Elevated.
✨ Shop It Girl and feel confident in your glow.

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